Category Archives: General

1994 Pure Nostalgic Awesomeness

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BuzzFeed.com features a PGD Classic.

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PGD is proud to have helped develop the Fox Kids Network and produce the Totally Kids Magazine for over 13 years. This quarterly magazine was the largest circulated kids magazine in publishing history (5 million in circulation and over 12 million readers). Hopefully TKM encouraged its readers to look at life in a more magical, humorous and creative way.

Thanks to all those who were part of that most fun era. (Here’s an archive we found of a full issue!)

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HBO Game of Thrones Influencer Gift Box

 

Task

In preparation for the launch of Game of Thrones Season 3, we were called upon to produce 200 entirely custom, handcrafted velvet lined wooden gift boxes with a hidden drawer and custom engraved covers. These would go out to the top bloggers and celebrity fans of the show.

Challenge

From Beyoncé to Bruno Mars, this is a pretty tough crowd and they definitely need to be blown away. Did we mention this had to be done in 45 days?

Result

We’ve collected some of the responses below. We think they speak for themselves…

Be sure to watch the rest of Season 3, Sundays 9 pm —  www.hbo.com/#/game-of-thrones

Marz Sprays Appears On ABC’s “Shark Tank”

 

PGD client Keith Marz and his son, Brandon Marz, pitched their line of oral sprays, Marz Sprays, to billionaire investors on ABC’s hit television show, “Shark Tank,” which aired October 12, 2012.

The “Sharks,” who include Mark Cuban, Lori Greiner, Robert Herjavec, Daymond John and Kevin O’Leary grilled the father and son team and after a feisty and energetic battle between O’Leary and Greiner, Marz Sprays made a deal with Greiner, better known as the “Queen of QVC.” “I look forward to working with Marz Sprays to help millions of people have healthier lifestyles which is very important to me, and I know this will be a great relationship,” said Greiner.

Congratulations to Keith and Brandon Marz!

Read more about our involvement with Marz Sprays here: http://petergreendesign.com/blog/?p=294 

 

Marz Sprays | Package Design

Task

We were approached by Marz Sprays with bottle designs already completed but no packaging or display. Our task was to design and structure packaging and displays with a unique and different marketing hook.

Challenge

In a heavily competitive vitamin supplement world, how do you maintain a high retail price point and still get stores to carry your product?

Result

Sourcing a unique clear plastic full-color package, we gave these products a high perceived value and established a niche brand for oral spray products that previously did not exist in the marketplace. What gained interest from major foreign and domestic retailers is the appeal of the plastic packaging and high impact display that communicates all that the product has to offer.

Accomplishing what they’d hoped for, Marz Sprays is now preparing to launch tests in Rite Aid & Walgreens as well as other retailers worldwide.

For more information check out: marzsprays.com

Denise Richards Launches New Fragrance Line

Denise Richards has chosen PGD client Parfumologie to release her new fragrance line and Parfumologie has chosen PGD to provide photography for all marketing of this new line.

Peter, working with his former associate Bill Wallen, created the entire packaging and branding of Parfumologie’s first product THE AMERICA LINE – a unique line of Marine, Navy, Air Force, Army and Coast Guard colognes currently in the marketplace worldwide.

Peter’s photographer David Blattel, who he has worked with for over 25 years, shot Denise in multiple situations that will be adapted to her packaging and advertising campaign. ABC’s Nightline just featured the photo shoot in their recent interview with Denise.

Peter states that Denise was a pleasure to work with, very professional and extremely cooperative throughout the entire shoot of almost 400 images. She provided more than 10 times the amount of material for me to work with than the average celebrity shoot.