by admin | Sep 19, 2012 | General
Task
We were approached by Marz Sprays with bottle designs already completed but no packaging or display. Our task was to design and structure packaging and displays with a unique and different marketing hook.
Challenge
In a heavily competitive vitamin supplement world, how do you maintain a high retail price point and still get stores to carry your product?
Result
Sourcing a unique clear plastic full-color package, we gave these products a high perceived value and established a niche brand for oral spray products that previously did not exist in the marketplace. What gained interest from major foreign and domestic retailers is the appeal of the plastic packaging and high impact display that communicates all that the product has to offer.
Accomplishing what they’d hoped for, Marz Sprays is now preparing to launch tests in Rite Aid & Walgreens as well as other retailers worldwide.
For more information check out: marzsprays.com
by admin | Feb 28, 2012 | General
PGD just wrapped up a year long project for Paul’s new book Chrystallia and the Source of Light. Look out Harry Potter! More to come…
by admin | Oct 10, 2011 | General
Check out this article on Politicards: [http://www.glendalenewspress.com/entertainment/tn-gnp-1007-green,0,5766086.story]
by admin | Aug 18, 2011 | General
Denise Richards has chosen PGD client Parfumologie to release her new fragrance line and Parfumologie has chosen PGD to provide photography for all marketing of this new line.
Peter, working with his former associate Bill Wallen, created the entire packaging and branding of Parfumologie’s first product THE AMERICA LINE – a unique line of Marine, Navy, Air Force, Army and Coast Guard colognes currently in the marketplace worldwide.
Peter’s photographer David Blattel, who he has worked with for over 25 years, shot Denise in multiple situations that will be adapted to her packaging and advertising campaign. ABC’s Nightline just featured the photo shoot in their recent interview with Denise.
Peter states that Denise was a pleasure to work with, very professional and extremely cooperative throughout the entire shoot of almost 400 images. She provided more than 10 times the amount of material for me to work with than the average celebrity shoot.
by admin | May 24, 2011 | General
Award-winning caricaturist Peter Green, once again, after 40 years of portraying our players and pundits, is marrying each of this season’s new personalities with their appropriate movie character and quote.
The combination of these Washington insiders with their Hollywood counterparts makes for lively speculation while playing card games or just enjoying the art.
Good Morning America has called Politicards the “#1 Political Collectible of the Year!”
politicards.com
